Brand Strategy Bootcamp
Get clear on what your brand stands for and how it shows up, so more people choose you
THE CHALLENGE
You have new or different audiences that you are looking to target, or maybe you just feel your brand positioning needs to be refined in an increasingly crowded market.
WHAT WE DO
We’ll work with you to clarify your brand's value proposition in a way that connects better with your target audiences. It could include things like research with new audiences, stakeholder interviews, collaborative workshops and competitor analysis.
WHAT YOU GET
A brand story with positioning statement or proposition that connects, messaging that sticks and internal clarity and alignment so everyone’s speaking the same language. Could also include briefs for creative work e.g. a visual identity refresh.
THE PAYOFF
A brand that's built to resonate and grow because it's rooted in real insight and shaped by the people you want to win over.
HOW LONG
Usually 2-6 weeks
ASK ME ABOUT
Co-creating Bupa’s Healthy Cities programme with Bupa's sustainability and marketing teams alongside potential beneficiaries.